Phone directory yell can be seen as two totally different subjects : one can be of course referring to the Yell Group and the other can be seen as a negative fact regarding the use of phone directory nowadays . It depends on the first thought that crosses your mind when you hear this expression .




Talking about the first subject , it is important to point out that Yell Group is a very large business that  puts buyers in touch with sellers through a wide range of media such as : the book , the web and the phone .  The main book is known as the “ Yellow Book “ which contains classified directories for business to consumer . They also offer another similar book which is known as “ White Pages “ that contains for each country where is commercialized an alphabetical list of residential and business numbers . Their phone product is also very at hand for any kind of user . It works in a really simple manner : there is a local number for the service where if you call , you will talk with an operator  who can provide you information about business numbers or private people numbers .




These two services have become very common in all parts of the world and what is a little curious is that they have different names around the world so that it feels more local : in US it is know as Yellow Book , in the UK as Yellow Pages , in Spain , Argentina and Peru as Paginas  Amarillas . Such a service has been a necessity for the last years but because internet is developing so rapidly many of the consumers for this product have quitted it . Nowadays only few who do not know how to use the Internet for finding the information they need , still depend on the book or on the information number .



That is why the second subject can be a meaning of the expression “ phone directory yell “ . This type of product has been more and more left behind by the new generations who are no longer interested in the directory phone numbers . For most of the business , public institutions , people you know , lawyers , doctors , magazines , malls or supermarkets there are hundred of websites where you can find contact information even if they don’t own an official site . Technology leaves the printed books behind and even the telephone lines . Their rescue represent that category of old people or poor people who does not have access to computers or internet . Many older people are faithful to phone directories and they consider them a must- have in their house and many of them say it is even easier to pick up the phone and ask for the information you need because it is at hand and affordable .

No matter in what way you say the issue of phone directory yell , it is matter of time before the products as Yellow Book start to feel the phone directory yell .

Written by , date Mar 11, 2010 in directories
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